TTG 2014_Orange Digital Signage “No_Look-No_book”
TTG_2014_Orange_DIGITAL SIGNAGE
Orange presents the program “No Look No Book ” :
Winning over clients with low prices and not with your Hotel’s character and charm is a serious strategic error. A client who makes his/her choices based on price will never be loyal and will push you to a price cutting policy in order to follow your competitors.
2014 market research on tourism in Italy highlights a potential client in search of Made in Italy as an expression of beauty, a renewed aesthetic sense, where what is aesthetically beautiful is also good, fair and ethical.
In order to obtain a good review, the quality of service is fundamental, but also and above all, the mood, image, style and personality that the hotel is able to convey through its communication channels communicating with new media such as digital signage. Help your client imagine an amazing, unforgettable stay!
Because each user’s experience starts much earlier than when they step into your Hotel.
It starts with a click…
#digitalsignage #totem #newlook
TTG_2014_Orange_DIGITAL SIGNAGE
Orange presenta il programma “No Look No Book”:
Conquistare clienti solo per il prezzo e non per la personalità caratteristica di un Hotel è un grave errore strategico. Un cliente che sceglie sulla base del prezzo non sarà mai fedele e vi spingerà a una politica del ribasso per inseguire la concorrenza.”
Le ricerche di mercato 2014 sul turista verso l’Italia, ci illustrano un potenziale cliente alla ricerca del Made in Italy come espressione del bello. Si evidenzia un ritrovato senso estetico, dove ciò che è bello esteticamente è anche buono, giusto ed etico.
Per avere una buona review è fondamentale la qualità del servizio offerto ma anche e soprattutto il mood, l’immagine, lo stile e la personalità che l’hotel riesce a trasmettere nella comunicazione con nuovi mezzi come il digital signage. Fate sognare al cliente un soggiorno indimenticabile!
La user experience, infatti, inizia molto prima del vero e proprio soggiorno in Hotel.
Prima del click.
#digitalsignage #totem #newlook
TTG_2014_Orange_DIGITAL SIGNAGE
Orange presents the program “No Look No Book ” :
Winning over clients with low prices and not with your Hotel’s character and charm is a serious strategic error. A client who makes his/her choices based on price will never be loyal and will push you to a price cutting policy in order to follow your competitors.
2014 market research on tourism in Italy highlights a potential client in search of Made in Italy as an expression of beauty, a renewed aesthetic sense, where what is aesthetically beautiful is also good, fair and ethical.
In order to obtain a good review, the quality of service is fundamental, but also and above all, the mood, image, style and personality that the hotel is able to convey through its communication channels communicating with new media such as digital signage. Help your client imagine an amazing, unforgettable stay!
Because each user’s experience starts much earlier than when they step into your Hotel.
It starts with a click…
#digitalsignage #totem #newlook